Pinterest Marketing FAQs

What is Pinterest Marketing?

Pinterest Marketing refers to the strategies applied when promoting your offers on Pinterest. Marketing on this platform can be very effective because it’s based on Search Engine Optimization and visuals. Both static graphics and videos are used on Pinterest.

Is Pinterest good for marketing?

Pinterest can be very useful for your brand, especially if you create new content on a regular basis and you offer solutions that the Pinterest audience is looking for. Remember to use SEO terms and create graphics that attract your target audience.

Is Pinterest a good advertising platform?

Pinterest is a very good advertising platform because it is based on SEO. Ads are displayed when the user already has an intent to look for a solution to a specific problem, so they can find your offer and click on it. On Pinterest, Ads are valuable to the users, not distracting to them.

What are the main niches on Pinterest?

The main niches on Pinterest are home decor, fashion and beauty, food, design and photography. Other big niches include parenting, gardening, wedding, travel and education.

How do I start promoting on Pinterest?

When promoting your content and offers on Pinterest, you first need to clean up your Pinterest account. Then you need to do SEO research, apply keywords to relevant places, create pins and video pins and then schedule them. Here you can find a Pinterest Marketing complete guide.

What does a Pinterest Manager do?

A Pinterest Manager is in charge of your Pinterest Marketing strategy, SEO research, graphic creation, scheduling and analytics report. Read this article to find out more about what a Pinterest Manager does.